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numerical-operations

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🔷 Customer Segmentation Using RFM Analysis 🔷 This project applies RFM (Recency, Frequency, Monetary) analysis to segment customers based on their purchasing behavior. Using Python (Pandas, Seaborn, Matplotlib), we calculated RFM scores and grouped customers into segments like Champions, Loyal, At Risk, and Hibernating.

  • Updated Sep 22, 2025
  • Jupyter Notebook

📊 Analyze customer behavior with RFM segmentation to drive targeted marketing strategies and boost retention in retail and e-commerce.

  • Updated Oct 23, 2025
  • Jupyter Notebook

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