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[IMP] CRM: updating flow and screenshots of generating leads #986
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content/applications/sales/crm/acquire_leads/generate_from_email.rst
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content/applications/sales/crm/acquire_leads/generate_from_website.rst
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content/applications/sales/crm/acquire_leads/generate_leads.rst
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| ============================ | ||
| Generate leads/opportunities | ||
| ============================ | ||
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| Two key ways to generate new leads or opportunities for your business are through email aliases and | ||
| website contact forms. Odoo automatically creates leads in your CRM whenever someone sends a | ||
| message to a Sales Team email alias or fills out a contact form on your website. | ||
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| Configure email aliases | ||
| ======================= | ||
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| Each Sales Team can use its own unique email alias to generate leads/opportunities. Any email sent | ||
| to a Sales Team's email alias will automatically create a lead (if leads are activated in your CRM | ||
| settings) or an opportunity in the pipeline for that particular team. Configure custom email | ||
| aliases on the configuration page for each Sales Team by navigating to :menuselection:`CRM --> | ||
| Configuration --> Sales Teams`. | ||
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| .. image:: generate_leads/sales-team-config.png | ||
| :align: center | ||
| :alt: Configuring Sales Teams | ||
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| Use Contact Forms on your website | ||
| ================================= | ||
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| By default, your website's *Contact Us* page displays Odoo's ready-to-use Contact Form. Whenever | ||
| someone submits this form, a lead or an opportunity is generated in your database. | ||
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| .. image:: generate_leads/default-contact-us-page.png | ||
| :align: center | ||
| :alt: Default Contact Us page | ||
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| The Contact Form can be activated or deactivated at any time by going to :menuselection:`Website | ||
| --> Go to Website --> Customize --> Contact Form`. | ||
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| .. image:: generate_leads/contact-form-toggle.png | ||
| :align: center | ||
| :alt: Contact Form toggle | ||
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| When the Form is deactivated, the *Contact Us* page simply displays a button to email your company | ||
| directly. Any email sent this way will generate a lead/opportunity. | ||
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| .. image:: generate_leads/default-contact-us-page-no-form.png | ||
| :align: center | ||
| :alt: Contact Us Page using email | ||
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| Choose which Sales Team or salesperson is automatically assigned to the leads/opportunities created | ||
| from the Contact Form by going to :menuselection:`Website --> Configuration --> Settings --> | ||
| Communication`. | ||
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| .. image:: generate_leads/contact-form-settings.png | ||
| :align: center | ||
| :alt: Contact Form settings | ||
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| Customize Contact Forms | ||
| ======================= | ||
|
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| Contact Forms can be customized for the specific information your team needs, using the free *Form | ||
| Builder* module. | ||
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| The *Form Builder* module is installed automatically when a Form element is added to a web page via | ||
| the Website Builder. It can also be installed manually from the :guilabel:`Apps` page. | ||
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| .. image:: generate_leads/form-building-block.png | ||
| :align: center | ||
| :alt: Form Builder building blocks | ||
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| .. tip:: | ||
| Forms can be created from scratch to serve a wide variety of purposes. However, Odoo's default | ||
| *Contact Us* page is designed to fit most users' needs. Start with the default form and modify | ||
| from there. | ||
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| Edit Contact Form fields | ||
| ------------------------ | ||
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| In Edit mode on your website, click on any field to start editing it. The following information can | ||
| be edited for each field on the Contact Form: | ||
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| - :guilabel:`Type`: Choose a custom field option or an existing field. Examples include phone, file | ||
| upload, language, etc. | ||
| - :guilabel:`Input Type`: Determine the type of entry customers should input. Available options are | ||
| text,email, telephone, and URL. | ||
| - :guilabel:`Input Placeholder`: Type in an example to guide users how to input information where | ||
| formatting is important, such as a phone number or email address. | ||
| - :guilabel:`Label Name`: Type in the display name to show users what information is needed from | ||
| them. | ||
| - :guilabel:`Label Position`: Choose the way the label is aligned with the rest of the form. The | ||
| label can be hidden, above the field, to the far left of the field, or right adjusted and closer | ||
| to the field. | ||
| - :guilabel:`Required`: Toggle this option for information that you absolutely need entered. | ||
| - :guilabel:`Hidden`: Toggle this option to hide the field without deleting it. | ||
| - :guilabel:`Shown on Mobile`: Toggle this option to show the field to users on mobile devices. | ||
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| .. image:: generate_leads/editable-field-options.png | ||
| :align: center | ||
| :alt: Editable field options | ||
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| By default, when a Form is submitted, it sends you an email with the customer's inputted | ||
| information. To have it automatically generate a lead/opportunity instead, edit the Form and select | ||
| :guilabel:`Create an Opportunity` as the Action. | ||
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| .. tip:: | ||
| If leads are activated in your CRM settings, selecting :guilabel:`Create an Opportunity` | ||
| generates a lead instead. To learn more about activating leads in the CRM settings, head over to | ||
| :doc:`convert`. |
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