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[IMP] crm: update manage lost opps
closes #5888 Signed-off-by: Zachary Straub (zst) <[email protected]> Co-authored-by: ksc-odoo <[email protected]> Co-authored-by: brse-odoo <[email protected]> Co-authored-by: Sam Lieber (sali) <[email protected]>
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content/applications/sales/crm/pipeline/lost_opportunities.rst

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Manage lost opportunities
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=========================
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While working with your opportunities, you might lose some of them. You
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will want to keep track of the reasons you lost them and also which ways
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Odoo can help you recover them in the future.
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Not all opportunities result in successful sales. In order to keep the pipeline up to date, lost
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opportunities need to be identified. Specifying the reason why an opportunity was lost provides
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additional insight that can prove useful for future opportunities.
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Mark a lead as lost
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===================
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While in your pipeline, select any opportunity you want and you will see
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a *Mark Lost* button.
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To mark a lead as lost, open the :menuselection:`CRM` application, and select a lead from the
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pipeline, by clicking on its corresponding kanban card. Doing so reveals that lead's detail form.
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You can then select an existing *Lost Reason* or create a new one
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right there.
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Then, click :guilabel:`Lost`, located at the top of the lead's detail form.
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.. image:: lost_opportunities/lost_opportunities01.png
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.. image:: lost_opportunities/lost-opps-lost-button.png
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:align: center
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:alt: Buttons from the top of an opportunity record with the lost button emphasized.
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Manage & create lost reasons
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----------------------------
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This opens the :guilabel:`Lost Reason` popup. From the drop-down, choose an existing lost reason. If
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no applicable reason is available, create a new one by entering it into the :guilabel:`Lost Reason`
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field, and clicking :guilabel:`Create`.
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You will find your *Lost Reasons* under :menuselection:`Configuration --> Lost Reasons`.
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Additional notes and comments can be added below the lost reason designated in the :guilabel:`Lost
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Reason` field.
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You can select & rename any of them as well as create a new one from
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there.
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When all the desired information has been entered in the :guilabel:`Lost Reason` pop-up window,
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click :guilabel:`Submit`.
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.. image:: lost_opportunities/lost-opps-lost-reason.png
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:align: center
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:alt: Lost reasons popup with sample reasons.
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Upon clicking :guilabel:`Submit`, the pop-up window disappears, and Odoo returns to the lead detail
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form, where a new red :guilabel:`Lost` banner is now present in the upper-right corner of the lead.
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Create/edit lost reasons
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========================
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To create a new lost reason, or edit an existing one, navigate to :menuselection:`CRM app -->
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Configuration --> Lost Reasons`.
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To edit an existing reason, click on the reason that should be modified. When clicked, that reason
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becomes highlighted. Once highlighted, change the description of the selected lost reason by editing
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the :guilabel:`Description` field. When done, click :guilabel:`Save` in the upper-left corner.
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To create a new lost reason, click :guilabel:`Create` in the upper-left corner of the
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:guilabel:`Lost Reasons` page. Doing so reveals a new blank line in the :guilabel:`Description`
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field. Then, proceed to type in the new lost reason in that new line. Once ready, click
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:guilabel:`Save`.
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Retrieve lost opportunities
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===========================
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To retrieve lost opportunities and do actions on them (send an email,
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make a feedback call, etc.), select the *Lost* filter in the search
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bar.
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To retrieve lost opportunities in Odoo *CRM*, open the :menuselection:`CRM app` to the main
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:guilabel:`Pipeline` dashboard. Then, click the :guilabel:`Filters` drop-down menu, located beneath
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the search bar.
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.. image:: lost_opportunities/lost_opportunities02.png
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.. image:: lost_opportunities/lost-opps-lost-filter.png
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:align: center
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:alt: Search bar with lost filter emphasized.
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You will then see all your lost opportunities.
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From the :guilabel:`Filters` drop-down menu, select the :guilabel:`Lost` option. Upon selecting
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:guilabel:`Lost`, only the leads that have been marked as `Lost` appear on the :guilabel:`Pipeline`
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page.
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If you want to refine them further, you can add a filter on the *Lost
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Reason*.
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To filter leads by a specific lost reason, select :menuselection:`Filters --> Add Custom Filter`.
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Doing so reveals another drop-down menu with three fields.
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For Example, *Too Expensive*.
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In the top field drop-down menu, select :guilabel:`Lost Reason`. In the second field drop-down menu,
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select :guilabel:`Contains`. Then, in the third field of the :guilabel:`Add Custom Field` sub menu,
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type in the specific keyword(s). Lastly, click :guilabel:`Apply`. Upon clicking :guilabel:`Apply`,
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Odoo reveals all the lost leads with a reason that contains that specified keyword(s).
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.. image:: lost_opportunities/lost_opportunities03.png
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.. image:: lost_opportunities/lost-opps-lost-custom-filter.png
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:align: center
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:alt: Search bar with custom filter added for lost reason.
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Restore lost opportunities
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==========================
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From the Kanban view with the filter(s) in place, you can select any
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opportunity you wish and work on it as usual. You can also restore it by
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clicking on *Archived*.
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To restore a lost opportunity, navigate to the main :guilabel:`Pipeline` dashboard on the *CRM* app,
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open the :guilabel:`Filters` drop-down menu, and select the :guilabel:`Lost` option. Doing so
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reveals all the lost opportunities on the :guilabel:`Pipeline` page.
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.. image:: lost_opportunities/lost_opportunities04.png
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:align: center
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Then, click on the kanban card of the desired lost opportunity to restore, which opens that lead's
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detail form.
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You can also restore items in batch from the Kanban view when they
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belong to the same stage. Select *Restore Records* in the column
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options. You can also archive the same way.
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From the lost lead's detail form, click :guilabel:`Restore` in the upper-left corner. Doing so
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removes the red :guilabel:`Lost` banner from the lead form, signifying the lead has been restored.
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.. image:: lost_opportunities/lost_opportunities05.png
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.. image:: lost_opportunities/lost-opps-restore.png
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:align: center
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:alt: Lost opportunity with emphasis on the Restore button.
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To select specific opportunities, you should switch to the list view.
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Restore multiple opportunities at once
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--------------------------------------
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.. image:: lost_opportunities/lost_opportunities06.png
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:align: center
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To restore multiple opportunities at once, navigate to the main :guilabel:`Pipeline` dashboard in
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the *CRM* app, open the :guilabel:`Filters` drop-down menu, and select the :guilabel:`Lost` option.
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Next, select the list view option, which is represented by the three-line :guilabel:`☰ (list)` icon
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in the upper-right corner. Doing so places all the leads from the :guilabel:`Pipeline` page in a
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list form. With the list form chosen, select the checkbox to the left of each desired
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opportunity/lead to be restored.
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Once the desired opportunities/leads have been selected, click the :guilabel:`⚙️ Action (gear)`
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drop-down menu at the top of the :guilabel:`Pipeline` page. From the :guilabel:`⚙️ Action (gear)`
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drop-down menu, select :guilabel:`Unarchive`.
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Then you can select as many or all opportunities and select the actions
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you want to take.
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Doing so removes those selected lost opportunities from the :guilabel:`Pipeline` page because they
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no longer fit into the `Lost` filter criteria. To reveal these newly-restored leads, delete the
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`Lost` filter from the search bar.
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.. image:: lost_opportunities/lost_opportunities07.png
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.. image:: lost_opportunities/lost-opps-unarchive.png
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:align: center
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:alt: Action button from list view with the Unarchive option emphasized.
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.. seealso::
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* :doc:`../performance/win_loss`
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:doc:`../performance/win_loss`
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